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the DEMURE
Brand Style

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The Demure Brand Personality is the description of a soft, delicate, and calm look. It embodies this archetype with its nurturing and supportive qualities.

Your business has a very gentle and sweet voice;

your photos and videos are soft and pretty.

Your brand core is caring, with a compassionate nature directed towards others. It has a deep desire to help, be of service, nurture, and be involved with people, especially their ideal clients.

 

Your focus is always on clients' experience!​

THE WORLD NEEDS MORE of  YOUR COMPASSION!

Scroll for detailed resources 

and design ideas tailored to your brand personality.

Your core desire is to create a calming and welcoming impression on your visitors. Embrace monochromatic color paletes, delicate design nuances while staying true to your timeless appeal.

CORE DESIRE

 Interiors and fashion industries, event planners, home decor shoppes.

Industry

Totoli Studio elegant brand design websites

A message that exudes calm, customer excellence, and belonging effortlessly.

Message

Totoli Studio elegant brand design websites

Your voice should be simplistic, friendly, and sophisticated.

Voice

Totoli Studio elegant brand design websites

Incorporate imagery that captures the soft nuance of your brand.

Imagery

Totoli Studio elegant brand design websites

Elegant, calming and muted tones, ivory and off-white, and light blues are always a great choice. This brand personality thrives with soft colors and patterns. Avoid pure black.

COLORS

fonts for elegant brand quiz results from totoli studio

Caligraphy, elegant handwritten fonts, Serif fonts, rounder characters and less straight flair.

FONTS

Focus on effortless elegance, slow movements nuances, muted palete.

DO's

Compromise on elegance with primary colors on call to action. Use pure black.

DONT's

Buying Style: Values flair, client experience, and attention to details.

Selling Style: By highlighting customer service and timeless appeal.

BUYING  & SELLING

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We would love, more than anything, to see you doing what you love to do and succeeding in the digital world.

We continue to give tips and strategies on our blog.

We hope that gets you going!

Ipad mock up of an elegant green and beige  moodboard for elevated brands created by totoli studio- upscale website design studio
ipad mock up of upscale website  designed P Smith Design in Ridgewood Nj  by Fab Totoli creative director of Totoli Studio
ipad mock up of elegant website designed to Beauty Mark Salon in Sola Salons Wayne NJ by Fab Totoli creative director of Totoli Studio
laptop mock up of elegant  website  designed to Boutique 811 in Franklin Lakes Nj  by Fab Totoli creative director of Totoli Studio
Mock up ipad of P Miller Luxury Closet website designed by Fab Totoli creative director of Totoli Studio

Showcase of our latest projects that we thoughtfully conceptualized  for experience-driven businesses and entrepreneurs.

PORTFOLIO

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